Have you given any thought to your SEO strategy for the year 2022? In need of some basic information and statistics to assist your plan? Luckily for you, we can help you. Link Department will have useful text for you in order to help you with your SEO. Today’s topics will be 10 Google Search statistics you need to know now. So, let’s get started. But before that, we just wanted to remind you that after reading this text you need to check out our blog. You will find a lot more useful information that could help your website. Now we can begin.
#1 90 billion views in one month!
The most visited website in the world is Google. Only last month Google had about 90 billion views. We can’t even count that much! What does that mean for you? It’s obvious – you need to focus your SEO strategy according to Google. Yes, there are other search engines but no one can bring you the same amount of views. There is no more popular search engine so focus on optimizing and ranking higher on Google.
#2 Google has over 92% market shares
As of June 2021, 92.47% of the search engine market was controlled by Google. Advertising contributes significantly to Google’s bottom line. As of the year 2021, Alphabet, the corporation it was a subsidiary of, was among the largest online firms in the world.
#3 Number of mobile searches
If you have a website we need to show you the importance of optimizing for mobile. It’s a new day and age. We are slowly but surely replacing our computers with our smartphones. And why shouldn’t we? It’s practical and easy. You have your computer all the time. That’s why you need to optimize your website for mobile. Over 63% of US search traffic originated from mobile devices. Slowly but surely websites that are not optimizing for mobile are losing people and potential buyers. You don’t want that to happen to you so if you haven’t by now – it’s a perfect time to optimize for mobile. Your business will benefit from it.
#4 The most searched query on Google
Can you guess what is the most searched query on Google this and the last year? It’s not what you think. The most searched keyword is – Facebook. Many of the younger generations will tell you not to even bother with Facebook, that’s a thing of the past and similar but as you can see it’s not. So no matter what kind of business you have you should have a Facebook presence even in 2022.
#5 Product searches
About half of product searches begin on Google. To be exact 46.9% of product searches this year began on Google. That means besides working on your SEO you need to focus on your keywords. That will help your potential buyers to get to you. After they find you all you need to do is get their attention and show them how your product/service can help them.
#6 SERP page importance
We already told you just how important being on the first page is for you and your business. But let’s see what statistics have to say about it. About 90% of surveyors said that they only click on the results of the first page. So, besides doing link building, and finding new SEO strategies you also need to focus on your content, be creative, and make sure that you find keywords that will help you the most.
#7 How often is Google search used?
How often do you use Google search daily? We use it a lot. But when it comes to statistics it’s important to know that the information is general. We might use it 10 times a day. Someone else will use it every other day and so on. Survey says that 84% of respondents said that they use it over 3 times a day. One more reason to focus on Google.
#8 Lens usage
Over 1 billion questions have been asked on Google Lens. Just in case you don’t know what it is (and surely you do) Google Lens is a proprietary picture recognition system that employs neural network-based visual processing to provide additional context about the items it recognizes.
#9 Organic search results
In the second quarter of 2019, 23% of all traffic came from organic searches. The figures show that, in Q2 2019, natural search traffic fell by % compared to the same period in the previous year. Overall, fewer people were using organic search engines, but this trend was most pronounced on mobile devices.
It’s possible that the rise of paid search and websites is to blame for the decline in organic search results. This couldn’t be more to the point. The results of the natural search are still important, but it’s important to remember that alternative options are available. This is why natural outcomes will always be your best friend. Targeted traffic that comes to your site organically is ideal. It’s considerably more probable that you’ll make a sale if you personalize your findings to provide an answer to a specific person’s problem.
#10 Top 10 global Google searches
We saved the most interesting for last. Now let’s see the top 10 Google searches for this year. You already know number one. Let’s see others.
- Google Translate
Google search is very complex but these are the most common searches this year. Facebook is not the first time the first one on our list so once again we have to say that you really need to have a presence there. Now all you need to do is research SEO predictions from Google so you can find the best strategy. Good luck and goodbye and remember if you need any help with your SEO you can always call us! We are here for you whenever you need it.