Generating traffic to your website is a complex process. It is tied to using many tools and strategies. One of them is by using document sharing sites. Knowing this is important as it is one of the valuable ways of generating traffic. You can use professional help from Link Department and other experienced and professional companies, but having adequate knowledge about this issue is important. This is why many businesses need to know and handle these issues. So, here are a few tips and some advice on how to get traffic from document sharing sites. These can be quite helpful in your SEO strategy and whole digital marketing effort.
What is it anyway?
Utilizing document-sharing sites to build traffic is one of the content-based SEO strategies. It is focused on creating good-quality content. This content should be of high value to be easily shared and published on document-sharing sites. Articles that provide high-value content should be optimized to lead a large number of visitors to your website. The key here is to create articles that are keyword rich and well-linked to your own websites. When you optimize this content in this way it then starts attracting and leading visitors to your own website. In this way, you are able to not only distribute information but also increase the visibility and popularity of your content.
However, it is then important to create your web pages in line with this quality content. It should provide similar materials to attract even more attention and further generate traffic and pageviews. So, sharing documents online can be highly beneficial if you utilize some of the best document-sharing sites. Regardless of their number not all of them can give you the right and intended results. So you should stick to the best ones with the highest potential. The top ones are:
- Google Drive
- One Drive
- Zoho Docs
Benefits of using document sharing
There are considerable benefits to using document sharing. Here are only a few, but the most important ones.
- It increases your ranking in SERPs. By including links when sharing documents you increase inbound traffic. In return, this leads to your rank increase as these links are one of the factors for ranking
- In addition, this leads to better visibility of your website, your company and your brand online. People interested in your shared documents are more likely to visit your website and get to know your company better. In the end, it can lead to not just more traffic but also sales and profit.
- It helps in building relationships with other companies and businesses. It also helps you establish your company as an expert in the field which can help develop future business opportunities.
How to do it?
Driving traffic to your website can be done in a number of ways. One of the best is through sharing sites. These websites allow you to reach a wide audience and get known and recognized. Using them to this end can be done in a few steps.
First, you have to one an account and set up your profile. Make sure to incorporate a link to your website in your profile. The second step is to create compelling and informative content and published it on these document-sharing portals. This content should be informative and have keyword reach so it can be easily found and rank high in SERP.
The third step is to do active promotion of these documents and content. The promotion should cover all of the available social media websites and channels. Through an active campaign, you will be able to see traffic increase fairly quickly. This content-based marketing should target a wide audience insuring the widest possible reach.
Finally, optimize your website in line with the content you are creating. Make sure that it is optimized for the desired keywords and easily accessible. Also, make sure to promote through all available channels. Use all available social media to ensure you reach a wide audience. Social media channels like Twitter platform and Facebook are good for sharing updates and new information about your website and the content you create and publish on document-sharing websites.
What to know about making documents?
To get traffic from document sharing sites it is important that you create and publish quality and relevant content. When doing this you should also know a few things that will increase the rate of your success. So, this is what you must know about making documents and utilizing their effect.
- Keywords – do research and use a lot of keywords in titles and tags. This will draw the audience and spark interest
- Make compelling content. Your content must be relevant to spark interest. In addition, it must be visually appealing so create good visual content
- Publish frequently with up-to-date topics.
- Use keywords in titles and descriptions
- Make clickable links. Links will drive traffic to your website. So, take care of proper link formatting and visibility
- Promote o social media platforms. This can be a valuable tool to direct traffic to your website by promoting these document links through social media.
- Optimize your website for search engines. This visibility is key as it ensures that your content is adequately categorized and tagged. When you do this it is more easily indexed and efficiently improves the ranking of your webpage.
Using document-sharing websites is a good way to generate traffic. The key when you want to get traffic from document sharing sites it uses quality and informative content that is keyword-rich. To optimize your website for keywords and gather traffic both from search engines and from users looking for specific information. Generating interesting content and placing them on these websites will also allow them to be easily shared generating additional traffic. So, utilize these websites to your own advantage.