How To Keep Keyword Density Natural and Avoid Keyword Stuffing

If you want to keep keyword density natural you need to pick a good phrase for your keyword. Of course, that will depend on the title you are given but there is always a choice of keywords. Think hard and plan what it will be. Your whole text depends on it. Being a copywriter is not an easy job. It looks nice but there is a lot of thinking, planning, and creativity that goes into one text. Also, you need to pay special attention to your keyword and need to pay special attention to avoid keyword stuffing. It’s easier if you work in word press, then SEO will simply tell you that you are overdoing it. Word is a bit difficult since there is no warning to you. Our Link Department experts bring you more useful tips.

The key to keep keyword density natural

Creativity is the key to keep your keyword density natural. Of course, choosing a good phrase is important too. It’s important to know that this phrase you chose doesn’t need to be in every paragraph. That will not look very natural. It will look forces and readers will notice that. So avoid it. When it comes to the introduction in your text, it’s important to contain the phrase you chose and it will be best if it’s in the first sentence.

word audience written on the bord
We are doing all of this for our readers (and clients of course).

Keep keyword density natural in your headings and subheadings

In order to keep your keyword density, you need to use it in your H2 and H3. But in order for that to look natural, you should avoid using it in every H2 or H3. Depending on the topic and your creativity you will find the perfect opportunity to put your keyword in. How much do you need them also depends on the word count. It can’t possibly be the same for the text of 1500 words and the texts of 500 words. If you are working in word press the SEO analysis will help you a lot simply by telling you how much you need to use your keyword.

Alt images

Depending on the length of your text you will need to insert few pictures in between your paragraphs. Every picture will be about what you wrote in that specific paragraph. After you add that you need to write a description for them and also alt text. Writing alt text is easy. You need to describe what is on the photo, but at least one alt text needs to contain your keyword. The same goes for the description. There is no need for every picture to be just about your keyword so choose one that will work the best. Don’t force it, it needs to look natural.

Meta description

For the copywriters working in word press, the meta description is a very important part of the text. It’s a summation of the whole text in just two or three sentences. So, they need to be fun, they also need to attract attention, and it’s important for them to contain your keyword. This phrase you will be using needs to fit in naturally and creatively. So don’t just dismiss meta description, because if it’s off or sloppy people won’t even look at your text, and that’s the whole point right besides SEO being in green?

girl writing or working on her laptop
Your meta description should also be witty. That will attract more readers.

So, how do you keep keyword density natural and avoid stuffing?

Your text is not only revolving about the keyword you chose, it’s important to remember that. You need to offer your readers more than that. Include some useful information, tips, and tricks that are not revolving around your keyword. The SEO analysis will tell you that you are overdoing it but you shouldn’t use it more than once in a paragraph. Also, there is no need for it to be in every paragraph especially if your text is over 500 words. For example, using it 10 times or more is simply too much. So instead find some synonyms. That will help you to stay on point.

Tips for writing in Word

Don’t worry, Word is not a difficult program. Some actually prefer it. It’s just that you don’t have SEO analysis to warn you about mistakes in case you are making some. Making mistakes is a pretty normal part of the process it’s only a matter of double-checking your text after you are done writing it. So, here is a list of some tips for writing in word when it comes to keeping your keyword density natural even though we already mentioned some :

  • Use your keyword in the introduction in the first sentence if you can.
  • Don’t use it in every paragraph or every H2/H3.
  • Use it once in the last paragraph.
  • Make sure to use it in picture descriptions at least once
  • If you are unsure that the sentence containing your keyword is correctly written copy that part of the text and double-check it in
  • Never use your chosen phrase over 10 times.
working on your computer in word in order to keep keyword density natural
Writing texts in Word will take more time simply because you don’t have SEO tools

Staying creative

Being creative is the most important part of this job, but it’s easier said than done. In order to stay creative, you should plan your workload. Working too many hours daily will ruin the creativity – you will simply be overtired to write. With that being said it’s also important to sleep good ( at least 7 or 8 hours ) and eat. Taking care of yourself will get the creative juices flowing. Plagiarism in this line of work is strictly forbidden but when you are not working it can be good for you to read text that other good copywriters have written. Getting an idea and learning from others is not plagiarism. This is a way to learn more and that way it will be easier for you to keep keyword density natural and avoid overusing it. Hopefully, this text will help you in your future text writing. Good luck!

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