If you have an online store and are looking for some good ways to create quality backlinks – we got your back. We will show you a few good strategies and how you should approach this task. Of course, we will show you who can help you out with it and we will leave you with resources where you can continue your research. Now that have our goal we can begin. The first thing we need to discuss is quality backlinks and what exactly are they.
Quality backlinks
Naturally, we need to establish which backlinks are considered to be high-quality. A great backlink is a natural, highly reputable, and highly relevant backlink. Those quality backlinks have the most value. That doesn’t mean they are the only important ones. You can still benefit from medium-quality links. But there are ones you need, nay you must avoid at all costs. We are talking about low-quality/spammy links of course. The worst of all are toxic backlinks. If you happen to have them, you need to get rid of toxic backlinks. Google can punish you for having them. Luckily we left you an article for you to find a way to get rid of toxic backlinks if you happen to have them by chance.
Factors that determine a quality backlink
Since you want to know the ways to create quality backlinks you need to know the factors that determine them and here are they :
- Page rank
- Follow vs no follow links
- Your anchor text
- The positioning of a lin
- If you have any spammy links
- Domain authority
- Quality and relevance of the site
If you have any questions
If you want to get to know more about those factors you should research the Link Departments blog. You will find all the answers you might have there. Now let’s see those ways to create quality backlinks.
8 great ways to create quality backlinks
- Focus on broken links and see if there are ways to benefit from them
- Guest posting is a very popular way now in 2022
- Backlinks through infographics
- Use customer data to create links
- Try the Skyscraper technique
- Since you are selling products you will need product promotion and videos of course
- Link reclamation
- Make sure to engage on forums as well
Guest posting and the power of influencers
We already mentioned that guest posting is one of the best ways to create quality backlinks. Another related way is collaborating with influencers. You will need the ones that are in the niche of the items you are selling. For example, if you are selling fancy kid’s clothes you will need to find a posh mom blogger to share you and mention your website on her blog. That makes sense right? The power of influencers (especially Instagram ones) is amazing. Movie stars are so last season. This is a different day and age.
Ultimate guides
Even though you are selling on your website you can still have a relevant blog and a great way for you to create quality backlinks is to publish ultimate guides. They are all the rage nowadays and people are interested in them for quite a long time. If you are selling makeup you can publish an ultimate guide for cleaning makeup brushes, if you are selling clothes you can create an ultimate guide to creating a capsule wardrobe. The key is to stick to your niche. Only write about things you know very well.
Skyscraper technique
The skyscraper technique is a very popular SEO strategy that can be a great way to create quality backlinks. We won’t go into all the details of this technique because we left you some great reading material about it, we just wanted to let you know that this is a very inexpensive and proven SEO strategy for getting high-quality backlinks and you should try it too. Check out all the ways to create quality backlinks and start with easier and cheaper ones first. Then you can work your way up.
If you keep failing, that doesn’t mean you are not doing anything right. SEO is a bit complicated and it takes some time, practice, and trial and error. That is how people become SEO experts. Don’t give up and you will be able to create quality backlinks for your online store.
Outsourcing SEO
Outsourcing SEO is another way to approach this. It’s important that you know that you don’t have to do everything on your own. Selling products, managing your website, and managing the financial and legal part of your business are very hard. Maybe you can get a helping hand. Luckily nowadays it’s easy to find a good and reputable SEO company that will help you with your SEO, backlinks, and everything else you need to do in order to be on Google’s first page for your keywords. That’s what they do.
How to do it
You obviously need to outsource this correctly. There are many ways you can do this. You can hire SEO experts or experts to teach you. You can hire an SEO expert to do this for you, you can hire an in-house SEO expert or you can find an SEO company to do this. No matter what you choose it’s important to find someone who will be able to do this good and you will still need to check them from time to time to make sure that they are doing a good job. The bigger your site gets the more you will have to outsource. It’s just the way it is. You won’t have the time to find all new and creative ways to create quality backlinks but you will find people who will do it for you.