The credibility and value of a website depend on a couple of factors, one of them being a backlink. Backlinks are votes for your website that tell people that you have something valuable and trustworthy to offer. However, when you have a brand new website, that’s not easy to do. Without any content and connections, it sometimes seems impossible to build backlinks and rank your website higher on Google. Luckily, we’ve got a solution for you. In this guide, we are going to discuss all the useful techniques you can use for backlink building that require no previous experience and a lot of content. Let’s begin!
Importance of link building
Sometimes, when faced with a challenge like this, website owners give up on searching for backlinks or make some of the common link building mistakes. That often happens because they are not aware of the importance of backlinks for their website and all the benefits they can bring. As giving up doesn’t lead to success, we’re going to explore the best ways to acquire backlinks even when you’re new at this. But first, we need to remind you of why it is important to focus on building backlinks and using different strategies. Recently, the importance of high-quality links that lead to a website has never been more important.
The reason is that they bring more direct traffic to the website – people love to trust a business after getting a recommendation for it. This kind of organic traffic is more likely to bring sales, which means more profit for you. That’s why you should do everything you can to increase the number of these ‘recommendations’ and attract more people to your brand new website. And in the next chapters, you’re going to learn how to do that properly.
Link building strategies for brand new websites
Having a brand new website often comes with a limited budget. This surely puts you in a critical position. However, there are many ways to build backlinks even then. Here are the best techniques to do it properly.
Become knowledgeable about the market
Sometimes, even the best content doesn’t bring enough links. That’s why you need to be able to pitch yourself well. First, do the research about the website you want to get a backlink from. This will give you enough knowledge to be able to understand what kind of content that website needs. And then, you’ll be able to pitch yourself by convincing them why your article is a great option on a specific location on their website. Explain the benefits of your article, and help them realize why it’s a good idea to include it in their content.
Stay on the track when you build backlinks
Even though your website is new, don’t just offer random articles and other content to other websites. It’s essential to always stay relevant to the topics so the content of your article is relevant to the content you get backlinks from. The article you offer needs to complement the content, so it shows credibility and trustworthiness.
Testimonials are great, but if you’re new on the market, there are not so many you can get. However, a great technique would be providing good reviews for services and products you use to run your website or your business. Believe it or not, this is a great way to earn backlinks, if you prove to be a loyal customer.
Do the self-promotion
Starting from scratch is not easy. But if you want to get noticed and build an audience, you need to invest time in self-promotion. Spread awareness about your website in all the relevant places, especially on social media. Start making connections to the people who know a lot about your niche, and reach out to local influencers to help you out. All of these steps will surely bring people to your website and also help you with building backlinks.
Don’t underestimate the power of influencers
Influencers have become a very important part of marketing. The reason is that they put an ad into the context of their lifestyle, which makes it more attractive to their audience. Making high-quality, relevant content is an opportunity to quote industry-relevant influencers and therefore creating a new chance for link building. If the mention is related to their content and informative for their followers, you might earn a link or two and reach a wider audience.
Reach out to the right people
When starting a business, the help of a professional is very valuable. SEO pros such as Link Department can help you with link building, and make sure your business has a successful start.
Be active on forums and blogs
When you want to be noticed, you need to be active in the right places. These include blog posts and forums that are relevant to your niche. Positive comments, additional information, and providing solutions to other members will help you get noticed and maybe earn some links. Start with websites such as Quora, LinkedIn, or some relevant Facebook groups.
Last, but not least, let’s not forget the power of guest posting. Contributing content to other websites is a way to help them and their readers. The more informative and useful your content is, you can earn credits and links to your own website. Guest blogging has a lot of benefits for growing business, which is why you should also try it ou.
Put enough effort into backlink building
With the lack of experience, it is more important to focus on not making mistakes in the link building world. Follow trustworthy techniques when you build backlinks and be realistic about the growth of your website. And the more effort you put into it, the results will come much faster.